Canva - free visual content creation tool

For those who haven’t heard of it, Canva is a visual content creation tool that aims to “empower the world to design”.

In a world where creating engaging and shareable content is such a powerful marketing tool, Canva provides the opportunity for anyone (not just those who are tech or design savvy) to create valuable visual content.

At Cloud9, we’ve found this to be a powerful tool to help business owners overcome two of the biggest obstacles in content marketing: producing engaging content, and producing it consistently.

Benefits of using Canva

Because Canva is filled with easy-to-use features and functionality, you don’t need technical skills to manipulate a design platform such as Photoshop to be able to create impressive visual content.

Canva includes a huge range of free images, photos and design elements, which makes creating something attractive easier than ever.

Canva also includes a large (and growing) range of pre-designed templates, including everything from specific social media platform posts, to resumes, blog post banners, infographics, e-books, business cards and much more.

 

These templates can form the framework for a professional looking design, which is particularly handy for giving those who are not trained in design a solid platform from which to start creating.

Canva examples

Personally, I am not a design-wizz. I am a writer. Therefore, I find Canva to be one of the best free tools available to help create quality visual content without investing too much time or money.

For the purpose of this blog post, I have created 2 quick pieces of content using Canva, giving myself a 10 minute time limit for each example brief.

Brief 1 – Create a clean, minimalistic social media post that depicts a famous quote, for radio advertising client Radio Results.


Brief 2 – Create a banner for a new page on cyber security for IT service provider NetCare.

Have a play around and see what you can create at Canva.com.

Most of the designs are free to use, or you can unlock all of the designs and images for $12.95 per month. 

For more information or advice on using Canva to create quality content for your business, get in touch with Cloud9 today by filling out the enquiry form below.

 

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